Strategic WorkshopFor Myanmar SME Owners
From doing marketing to thinking strategically about growth.
A practical workshop for Myanmar SME owners built around the LGS - Launch · Grow · Scale Framework, connecting business fundamentals, customer understanding, branding, marketing, and growth into one structured journey.
Next class opens
December 5, 2026 — LGS Cohort 8 (Sat/Sun)
Cohort in progress
5 students are currently learning together
Format
Online Workshop
Start Date
December 5, 2026
Who it's for
Myanmar SME owners and founders
Investment
450,000 MMK650,000 MMK
Course Outline
Module 1: Lay the Foundation
- The Problem Statement
- Defining Your Beachhead Market
- Creating a Proto-Persona
- Designing a Validation Plan
- The Value Proposition
- Scoping Your Minimum Viable Product (MVP)
- The Build-Measure-Learn Loop
Module 2: Foundations of Branding for Entrepreneurs
- Defining Your Brand Purpose (Your "Why")
- Identifying Your Brand Values
- Describing Your Brand Personality
- Crafting a Brand Positioning Statement
- Developing Your Brand Voice
- Building a Basic Visual Identity
Module 3: Strategic Marketing for Startups
- Setting SMART Marketing Goals
- Selecting Your Primary Marketing Channels
- Mapping the Awareness Stage
- Mapping the Consideration Stage
- Mapping the Decision Stage
- Adapting for Your Business Model (B2B vs. B2C)
Module 4: Mastering Digital Marketing Channels
- Planning a Piece of Pillar Content
- Foundational On-Page SEO
- Social Media Content Planning
- Designing a Welcome Email
- Understanding Owned, Earned, and Paid Media
- Identifying Your North Star Metric
Frequently Asked Questions
Do I need any prior marketing experience?
No, the workshop starts from the fundamentals and builds up, so it works whether marketing is new to you or already part of your job.
What happens if I miss a session?
Reach out and we’ll help you catch up before the next session — attendance is tracked, but a single missed day won’t remove you from the cohort.
Reserve Your Seat
Fill out the form below and we'll reach out with the next available schedule.
What Students Say
“I didn’t know much about Digital Marketing before, but through the training I gained a much clearer understanding of Content Creation, Facebook Marketing, and the fundamentals of Ads. The way the lessons were explained was easy to follow, and whenever I didn’t understand something, it was explained again clearly. What helped me most was that the training wasn’t only about theory. We were also encouraged to apply what we learned through practical work, which helped me become more confident”
Kaung Khant Zaw
Cohort 5 - Student
“Branding and marketing were completely new to me before this training, but I learned a lot throughout the program. It helped me see these areas more clearly and understand how they actually work in the real world. The explanations were easy to follow and made the concepts much easier to understand. At times, though, there was so much information being shared at once that I felt a little overwhelmed and lost. Overall, it gave me a much clearer perspective on branding and marketing.”
Chit The The Zaw
Cohort 5 - Student
“I got far more value than the time I invested. There was a lot to take away, especially if you knew which parts were most relevant to you. For me, the biggest impact came from the Marketing and Branding sections. I learned how important it is to define what a brand will and will not do, and that marketing is not always about one simple ‘right’ or ‘wrong’ answer. If I can eventually build the place I want for myself in the Digital Marketing industry.”
May Thinzar Nway
Cohort 5 - Student